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Messi and Ronaldo on a New Campaign Together for Fashion Brand Louis Vuitton

“Victory is a State of Mind." Both captioned the photograph and shared it exactly at 11 PM IST on Saturday night from their respective Instagram handles.

Football greats Lionel Messi and Cristiano Ronaldo shocked the internet  by uploading a photo of their unusual shared collaboration from their separate Instagram accounts prior to the start of the eagerly anticipated FIFA World Cup 2022 in Qatar.

The two enduring rivals, who are also regarded as the greatest footballers of this era, are shown in the photo playing chess on a checkered luxury brand bag. It’s interesting to note that Messi and Ronaldo are featured in the newest Louis Vuitton advertisement.

Immediately after being uploaded, the famous photo went viral online, and after receiving more than 10 million likes across both posts in a little over 30 minutes, it is being speculated that it may likely rank among the most popular photos ever on Instagram.

However,LOUIS VUITTON have released incredible behind-the-scenes footage for their incredible internet-breaking ad featuring Lionel Messi and Cristiano Ronaldo.

The footage revealed Messi was not in the same room as his chess opponent

The pair have been fighting over the tag of “the greatest of all time” for more than a decade.

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